Are you going to put your faith in AI´s capabilities for managing advertising campaigns? It is true that AI has the ability to evaluate data, recognize patterns, and refine advertisements quicker than a person can, yet it still requires a human´s discretion in terms of feeling, values of the brand ,and the situation. This equilibrium is very important, taking into account the trust factor. The well-established online reputation agency Sharjah has the expertise in combining AI instruments along with human perception in order to maintain trust while carrying out smarter and more responsible campaigns.